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Ars consumer survey - Chennai
Wednesday, 22 December, 2021
Item details
City:
Chennai, Tamil Nadu
Offer type:
Offer
Item description
ARS MARKET RESEARCH SERVICES PRIVATE LIMITED
A growing unease: Data dilemmas of the connected Indian
In this new ARS India briefing paper, we examine the attitudes of the MARKETING Indian to sharing data.
We look at the affinity Indians have for MARKETING technology, their salient data anxieties and the conflicting mindset this creates. We also highlight the implications of this mindset for brands, especially those which offer MARKETING services.
www.arsmrs.in
A growing unease: Data dilemmas of the connected Indian
In this new ARS India briefing paper, we examine the attitudes of the MARKETING Indian to sharing data.
We look at the affinity Indians have for MARKETING technology, their salient data anxieties and the conflicting mindset this creates. We also highlight the implications of this mindset for brands, especially those which offer MARKETING services.
www.arsmrs.in
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