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Ars market reseach company in chennai - Chennai
Friday, 28 January, 2022
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Item details
City:
Chennai, Tamil Nadu
Offer type:
Offer
Item description
We assess how reliable a smaller sample size of n=50 is versus larger samples of n=150 or more when testing products in the early stage and later stage of the product development life cycle..
Our findings suggest small sample sizes can be considered when the objective is to create differentiating products such as for pre-screening of prototypes.
Our findings suggest small sample sizes can be considered when the objective is to create differentiating products such as for pre-screening of prototypes.