Ars market reseach company in chennai - Chennai

Friday, 28 January, 2022
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Item details

City: Chennai, Tamil Nadu
Offer type: Offer

Contacts

Contact name arsmrs12
Phone 09789976662

Item description

We assess how reliable a smaller sample size of n=50 is versus larger samples of n=150 or more when testing products in the early stage and later stage of the product development life cycle..

Our findings suggest small sample sizes can be considered when the objective is to create differentiating products such as for pre-screening of prototypes.